CRMlytics - WooCommerce CRM & Customer Analytics

Yes. Free plugin on the official WordPress directory. No subscription, no usage fees, no data sent outside your server.

Works with any WooCommerce store on WordPress 6.0 or later. Reads your existing order data directly.

All predictions are built from your own WooCommerce order history and run locally on your server. No API keys, no third-party accounts, no data leaves your site.

Install and activate. Within minutes, CRMlytics has processed your existing order history and you can already see which customers are at risk of churning, who your most valuable repeat buyers are, and where to focus your retention efforts first.

RFM stands for Recency, Frequency, and Monetary value. CRMlytics uses these three signals to automatically sort customers into groups: Champions, At Risk, and Lost.

Yes. It relies entirely on WooCommerce order data.

No. The machine learning runs locally on your own server. We never send your data to an external API or third-party service. Your data is yours.

No. It securely reads your orders in the background to build its own timelines and predictions. Your actual live store data is untouched.

Yes. You can stack different rules to filter your customers however you need to.

A segment is a live filter you run when you need to look at a specific group right now. A smart tag is an automatic label the system applies to a customer and keeps updated over time as their behavior changes.

Yes. You can target your whole list, specific segments, or just people with a certain tag, directly from the plugin.

CRMlytics uses the BG/NBD (Beta Geometric/Negative Binomial Distribution) model, a well-established statistical framework for repeat purchase forecasting. The model learns from your entire store's order history, then applies that to each customer's individual buying pattern. It is not guesswork or static rules like "hasn't bought in 90 days." That means the churn scores and order forecasts you act on are grounded in how your actual customers buy, reliable enough to make real retention and revenue decisions with.

Yes. CRMlytics runs fine next to FluentCRM or FunnelKit. It does its own segmentation, scoring, and email sends, and you can feed its health scores and tags into whatever automations you've already built in those tools. No abandoned cart recovery, no drip sequences, no other workflow automation though, you'll still need FluentCRM, FunnelKit, or something like them for that.

No. CRMlytics has been tested on stores with over 200,000 orders and 15,000 customers without issues. It runs in the background and does not affect your storefront or checkout.

Currently, CRMlytics is completely free. We may introduce advanced features in the future, but the core analytical engine will remain free.

No hard limits. It depends entirely on your server capabilities. It has been tested on stores with over 200,000 orders.

It works with historical data. As soon as you install and activate the plugin, it begins analyzing your entire WooCommerce order history to build predictions immediately.

You can easily export any segment to a CSV file, which can be uploaded directly to almost any email marketing platform.

You can reach out on the official WordPress.org support forums for the CRMlytics plugin.

CRMlytics uses WordPress's built-in wp_mail() to send emails. It works with whatever mail setup you already have, including any SMTP plugin like WP Mail SMTP or Postmark.

Each customer gets a score from 0 to 100. For repeat buyers, it's the BG/NBD model's probability that the customer is still active, scaled to 100. Below 40 is critical territory. New customers who've only ordered once start around 80 and drop over time if they don't come back.

No minimum. It runs on whatever data you have. Predictions get more accurate as your order history grows, but the plugin doesn't refuse to calculate on small datasets. On stores with very few orders, treat the scores as rough estimates.

CRMlytics reads standard WooCommerce orders, so renewal orders from WooCommerce Subscriptions are counted alongside regular purchases. Active subscribers will naturally show high health scores and low churn risk, which accurately reflects their buying behavior. Keep in mind that CRMlytics is built with retail ecommerce stores in mind, where customers make individual purchase decisions rather than recurring payments.