Google Analytics Plugin for WordPress
With over 3 million active installs, MonsterInsights is the most popular Google Analytics plugin for WordPress.
We believe that it's easy to double your traffic and sales when you know exactly how people find and use your website.
MonsterInsights shows you the analytics and stats that matter, so you can grow your business with confidence.
At MonsterInsights, we make it "effortless" to properly connect your WordPress site with Google Analytics, so you can start making data-driven decisions to grow your business.
Unlike other Google Analytics plugins, MonsterInsights allows you to enable all advanced Google Analytics tracking features with just a few clicks (no need to hire a developer).
The best part is that MonsterInsights comes with an analytics dashboard for WordPress that shows you actionable analytics reports right inside your WordPress dashboard. We have created customized reports that eliminate the fluff and only show you the stats that matter, so you can see exactly what's working and what's not!
Simply put, MonsterInsights is the most complete Google Analytics plugin for WordPress that's both EASY and POWERFUL.
That's why millions of small businesses and top companies like Microsoft, Bloomberg, FedEx, Yelp, Subway, etc. use MonsterInsights to setup Google Analytics on their WordPress sites.
MonsterInsights Pro
This plugin is the lite version of MonsterInsights Pro plugin that comes with all the tracking features you will ever need including events tracking, ecommerce tracking, custom dimensions tracking, page speed reports, popular post tracking, custom dimensions, affiliate link tracking, video tracking and tons more. Click here to purchase the best premium Google Analytics plugin for WordPress now!
We took the pain out of installing Google Analytics in WordPress and made it easy. Here's why over 3 million smart business owners, designers, and developers love MonsterInsights, and you will too!
https://www.youtube.com/watch?v=4Y8TGGkdcGY
Quick & Easy Google Analytics Setup
Properly setting up Google Analytics is complicated. You have to either hire a developer or learn how to add advanced code snippets to your website in many different areas. This process can take days or weeks...and can even break your website!
With MonsterInsights, we made it "effortless" to properly setup Google Analytics in WordPress. Yes, you can enable all advanced Google Analytics features with just a few clicks.
If you can point-and-click, then you can set up Google Analytics inside WordPress and start seeing insights in under 15 minutes (no code necessary).
See what one business owner is saying about MonsterInsights:
It just works. Really easy way to insert Google Analytics tracking code and keep it there when switching themes. No need to copy/paste code anywhere. This is the best way to handle Google Analytics in WordPress.
Steven Gliebe
Google Analytics Dashboard
Our goal at MonsterInsights is to make Google Analytics easy and accessible for everyone.
We understand that Google Analytics has a steep learning curve. That's why MonsterInsights comes with a built-in Google Analytics Dashboard for your WordPress site, so you can see all the useful information about your visitors right inside your WordPress dashboard.
We have even created customized reports to help you filter through the noise and see the stats that really matter!
- Audience Report shows you detailed insights like which country your visitors are coming from, what are they most interested in, which device are they using, their age, gender, and more.
- Publishers Report helps you understand which pages your visitors are arriving, and which pages they are leaving from. Designed specifically for blogs and other resource sites, this powerful report will show you which outbound links are getting clicked so you can easily optimize for higher conversions.
- Content Report shows you stats on exactly which content gets the most visits, so you can stop guessing and start creating content that gets more traffic and conversion.
- Ecommerce Report shows you important store stats like total revenue, conversion rate, average order value, top referral sources, and more (all in one place).
- Forms Report shows you conversion stats for various contact forms and lead forms on your website, so you can improve the conversions to grow your business.
- Search Console Report shows you exactly how well your website is ranking in Google, so you can further optimize your SEO to grow your organic traffic.
- Custom Dimensions Report helps you dig deeper by showing you useful stats like who are your most popular authors, what are the best publication times, which are your most popular categories or tags, how well are your Yoast focus keywords and SEO score performing, and more.
- Site Speed Report makes it easy to track pagespeed insights and loading times for your website and get the information you need to improve user experience and your SEO rankings.
- Landing Page Report instantly shows you which pages need to be optimized to increase engagement and help you make more money without needing to log into Google Analytics.
- Source and Medium Report gives you an easy view of Google Analytics UTM tracking to see where you traffic comes from.
- Technology Report shows you which devices and browsers visit your website, so you can optimize for each visitor.
- Campaign Report easily unlocks all of your Google Analytics UTM tracking to show you how effective your marketing efforts have been.
- Pages Report shows you which pages are most poplular on your website, and shows impressive metrics like bounce rate, engaged sessions to help you optimize.
- Coupon Report showcases your coupon usage, and shows important metrics like average order value and revenue.
- Funnel Report visually shows you how many people view items in your store, add to cart, and make a purchase. You can easily breakdown the funnel and conversion report into channel, and customize your dates for in depth analysis. Works automatically with WooCommerce analytics, and Easy Digital Downloads.
Our custom Google Analytics Dashboard reports are based on over 12+ years of online business experience. We built MonsterInsights to be the Google Analytics plugin that we wish we had.
We currently use MonsterInsights on all our portfolio companies which include both media sites generating tens of millions of pageviews and eCommerce sites generating millions in sales.
I love being able to drill down into the analytics via the reporting feature. I have the PRO version and it makes a big difference what you can analyze. I'm glad that I can integrate with Pretty Links too!
Kim Beasley - MonsterInsights user
Simply put, MonsterInsights allow you to take full advantage of all the powerful Google Analytics features.
After reading this exhaustive feature list, you can probably imagine why MonsterInsights is the best Google Analytics plugin for WordPress.
Give MonsterInsights a try.
Credits
This plugin is created by
Chris Christoff and
Syed Balkhi with sponsorship from
WPBeginner.
Branding Guidelines
MonsterInsights® is a registered trademark of MonsterInsights LLC. When writing about the Google Analytics for WordPress plugin by MonsterInsights, please make sure to uppercase the first letters of both word.
- MonsterInsights (correct)
- Monster Insights (incorrect)
- monsterinsights (incorrect)
- monsterinsight (incorrect)
9.2.2: November 13, 2024
- New: Our Year In Review report is here. This report will automatically show up starting on January 1
- Update: We'll now check to ensure your website time zone matches Google Analytics
9.2.1: October 31, 2024
- Fixed: Fixed a bug in the Headline Analyzer tool causing errors in WordPress versions lower than 6.6
9.2.0: October 23, 2024
- New: Country and region report to see where and how your visitors find your website
- New: Advanced tracking options for users of Google Tag Manager
- New: SEO & RankMath Integrations with our Custom Dimensions addon
- Fixed: Minor updates and bug fixes
9.1.1: September 24, 2024
- Fix: We fixed a PHP issue related to translations.
9.1.0: September 23, 2024
- New: Stats at a Glance report shows you information about your website in a whole new way.
- New: Google Ads Enhanced Conversion Support & Meta Conversion API Support (CAPI) for PPC Campaigns
- Enhanced: Updated Google Analytics tag loading order to help increase Core Web Vital scores.
- Fixed: Lots of minor updates and bug fixes.
9.0.1: August 21, 2024
- Fix: We resolved an issue in the Onboarding Recommended Addons page.
9.0.0: July 29, 2024
- New: Conversations AI - chat with your website's analytics without any need to read reports
- New: AI Insights - Get automated insights about your website with the power of AI
- Fix: We fixed a PHP error occurring inside our Forms reports
8.28.0: July 08, 2024
-New: Date Comparisons - Now you can easily compare your stats on any chart or graph.
-Enhancement: We updated tooltips to make it easier to understand some options.
8.27.0: May 29, 2024
- New: Site Notes Automations addon.
- Fix: We fixed an issue related to eCommerce abandoned checkouts.
- Fix: We fixed an issue related to UserJourney report pages.
- Enhancement: We improved the notification system.
8.26.0: April 16, 2024
- New: Added new Exceptions Report
- New: Added new Google Consent support.
- Enhancement: We improved the country list in the Funnel Report.
- Fix: We solved an issue occurring in the plugin onboarding process.
- Fix: We solved a style issue related to abandoned checkouts in reports.
8.25.0: March 05, 2024
- Enhancement: Improved Site Speed report.
- Fix: We solved an issue related to flag icons.
- Fix: We solved some JavaScript errors occurring with third-party plugins.
8.24.0: February 19, 2024
- New: Site Insights Gutenberg block. Easily share website stats with your visitors.
- New: PrivacyGuard Feature - Proactively block PII (Personally Identifiable Information) from ever making it to Google Analytics
- New: EEA Checker tool for Google Ads / Analytics Requirements
- Fix: We solved an issue occurring in the Weekly/Monthly Email reports.
- Fix: We solved an issue occurring with Popular Posts.
- Fix: We solved an issue occurring with Tracking Video Title in Divi theme.
8.23.1: December 18, 2023
- Fix: We fixed an issue related to All in One SEO plugin.
8.23.0: December 14, 2023
- New: Our Year In Review report is here. This report will automatically show up starting in January 1 until Jan 14 2024.
- Fix: We fixed an issue occurring with Site Notes.
- Fix: We fixed minor issues in the Gutenberg blocks.
- Fix: We added support for WooCommerce custom order status.
8.22.0: November 29, 2023
- Enhancement: Improved Social Media report.
- Fix: We fixed the View More link in the Email Summaries.
- Fix: We fixed a Vue warning in Site Notes.
- Fix: We fixed the sporadic Error 429 from Google Analytics API.
- Fix: We fixed a duplicate error message in the Setup Checklist.
8.21.0: November 13, 2023
- New: Social Media report.
- New: Exclude query parameters from GA4 data stream.
- Enhancement: Improved compatibility towards WordPress 6.4.1.
- Fix: We fixed an issue that occurred with Pretty Links.
8.20.2: November 01, 2023
- Fix: Popular posts, we fixed a bug occurring in curated popular posts.
8.20.1: October 09, 2023
- Fix: We updated our lite emails to render better inside multiple mail clients. We also changed the emails to send out monthly instead of weekly. To disable emails go to Settings -> Advanced - Toggle the "Enable Email Summaries.
8.20: October 03, 2023
- New: Google Analytics and eCommerce support for WishList Member
- New: Google Analytics and eCommerce support for WPCharitable
- Enhanced: Improved support for PHP 8.2.
- Enhanced: Improved Site Health compatibility.
- Fixed: Restrict Content Pro, we fixed the refund event in GoogleAnalytics when order status is failed or abandoned.
- Fixed: We fixed some minor bugs related to notifications.
- Fixed: Popular posts, we fixed a bug occurring in curated popular posts.
- Fixed: We fixed some minor bugs related to User Journey.
8.19: August 23, 2023
- New: Ecommerce funnel report for WooCommerce and Easy Digital Downloads.
- New: Setup checklist to get up and running faster
- Enhanced: Improved support for PHP 8.2.
- Fixed: We fixed a bug that occurred with Yoast SEO Scores.
- Fixed: We fixed a bug in the Pretty Links integration.
8.18: July 24, 2023
- New: Added 6 Completely New Pro Reports to bring the power of Google Analytics into your WordPress dashboard.
- Fixed: We fixed an issue that prevented tracking with WPML.
- Fixed: We fixed an issue that prevented tracking the User Journey with MemberPress.
8.17: June 29, 2023
- Updated: Removed dual tracking panel and limit reporting to GA4 only properties.
- Fixed: We fixed a bug in the WPForms integration.
- Fixed: We fixed a bug in the AffiliateWP integration.
8.16: June 19, 2023
- New: User Journey report now available! See all of your website's purchases in one screen.
- Update: We updated the Popular Posts to support themes that allow widgets.
- Fixed: We fixed some layout issues in exported PDF reports.
- Fixed: We fixed the deprecated YOAST function WPSEO_Utils::translate_score().
- Fixed: We fixed a bug occurring while downloading files having the file download tracking enabled.
8.15: May 03, 2023
- New: Site Notes allows you to record important website events right inside your WordPress dashboard.
- Update: Fix EDD integration.
- Update: Mobile screen optimizations.
8.14.1: Apr 11, 2023
- Fixed: We fixed a PHP warning error and added additional security hardening.
8.14.0: Mar 29, 2023
- New: Our New PPC Tracking addon allows you to effortlessly track sales inside Google Ads, Microsoft Ads, and Meta.
- Enhancement: We updated and tweaked lots elements to make our dashboard easier to use
8.13.1: Mar 14, 2023
- Fixed: We fixed a bug that could cause an issue if Google's API endpoint returned a non-200 response.
8.13.0: Mar 13, 2023
- Enhancement: We enhanced the notifications user experience.
- Fixed: We fixed the PDF reports header.
- Update: We applied additional security hardening.
8.12.1: Jan 12, 2023
- Fix: We made updates to authentication
8.12.0: Jan 12, 2023
- Enhancement: We updated and fixed some UI/UX elements to make MonsterInsights easier to use
- Enhancement: We optimized our Javascript code to work better with minification plugins
- Enhancement: We optimized our code to work better with PHP8
See our changelog for previous releases.