PixelWeb Analytics is a comprehensive tracking and analytics plugin for WordPress that provides enterprise-grade event tracking with a beautiful React admin dashboard.
Core Features
- Meta Pixel — Multi-pixel support, browser & server-side events
- Conversion API (CAPI) — Server-side dispatch with retry queue, deduplication
- Advanced Matching — SHA256 hashed user data for better attribution
- EMQ Score Optimizer — Maximise Event Match Quality automatically
- Google Analytics 4 — Native installation with full enhanced ecommerce
- Google Tag Manager — Auto dataLayer push for all events
- Google Ads — Native conversion tracking, dynamic remarketing, enhanced conversions
- WooCommerce — Complete automated tracking (ViewContent → Purchase)
- Easy Digital Downloads — Full event tracking with CAPI
- Consent Mode V2 — CookieYes, Complianz, Cookiebot integrations
- Custom Event Builder — Visual trigger/action builder
- Event Logs — Full audit log with retry and export
- Reports Dashboard — Charts, trends, success rates
This plugin performs a one-time scan of your site's homepage on activation to auto-detect existing tracking codes (Meta Pixel, GA4, GTM, Google Ads). No data is sent externally.