ROAS Tool Kits for Meta and Google (Post & Product Catalogue + Pixel, CAPI, GA4 & GTM)
| 开发者 |
roasmetatools
freemius roasmediatools |
|---|---|
| 更新时间 | 2026年5月21日 07:17 |
| PHP版本: | 8.0 及以上 |
| WordPress版本: | 7 |
| 版权: | GPLv2 or later |
详情介绍:
- Host-Native Conversions API (CAPI): Route server-side events directly through your own WordPress host. No third-party servers like Stape.io or Google Cloud required.
- Unified Catalog Feeds: Instantly generate Meta-compliant XML feeds for both Standard Blog Posts (Advantage+ Arbitrage) and WooCommerce Products (Dynamic Product Ads).
- Meta Core & E-Commerce: Global tracking for PageView, ViewContent, AddToCart, InitiateCheckout, and Purchase.
- Google Hub: One-click deployment for Google Analytics 4 (GA4), Google Tag Manager (GTM), and Consent Mode v2.
- Dual-Routing Events: Automatically push all standard Meta Pixel events directly into GA4 simultaneously.
- [PRO] UTM & Click ID Persistence Engine (v6.0): Bulletproof cross-session tracking. Captures UTMs,
fbclid, andgclidand automatically injects them into outbound affiliate links and Elementor buttons to preserve attribution. - [PRO] Event Deduplication: Automatically generates and passes synchronized
event_idhashes between the browser and server to prevent double-counting. - [PRO] High-Intent Custom Triggers: Fire granular events (Scroll Depth 50/70%, Time on Site up to 5 minutes, Multi-PageViews, and Composite Triggers) to both Meta and GA4.
- [PRO] Advanced Feed SEO: Automatically pulls Yoast SEO titles and primary categories into your XML Catalog fields.
- [PRO] Negative Exclusion Audiences: Server-side tracking for WooCommerce Order Refunded and Order Cancelled events.
- [PRO] Universal Lead Hashing: Automatically scans form submissions to capture, hash, and route emails to CAPI for maximum Event Match Quality.
屏幕截图:
常见问题:
How do I get Yoast SEO titles and categories into my XML Feed?
The Free version pulls standard WordPress titles and categories. If you upgrade to Pro, the feed engine automatically detects Yoast SEO (or standard WP hierarchy) and injects your optimized SEO titles into the custom_label_0 field, and your primary categories into the custom_label_1 field in your Meta Catalog. Ensure you map these custom fields correctly when setting up your Data Source in Meta Commerce Manager.
Do the High-Intent Custom Events go to Google Analytics 4?
Yes! If you enable GA4 in the Google Hub tab, all High-Intent events (like ScrollDepth70, TimeOnSite3Min, PageView3, and Composite Triggers) are dual-routed. They will fire to both Meta (for ad optimization) and GA4 automatically, allowing you to build identical high-intent retargeting audiences in Google Ads.
Do I need Stape.io or Server-Side GTM to use the Conversions API?
No. ROAS Tool Kits features a 100% Host-Native CAPI routing engine. It securely processes and pushes the server payloads directly from your existing WordPress hosting server environment, saving you monthly third-party server costs.
Why is Meta rejecting my XML Feed URL?
If Meta returns an error when you paste your /feed/meta-catalog/ link, you simply need to flush your permalinks. Go to your WordPress Dashboard > Settings > Permalinks, and click "Save Changes" at the bottom. Test the URL in your browser to verify you see raw XML code, and then paste it into Meta or Google.
Will this slow down my website?
No. All server-side Conversions API requests are processed asynchronously in the background. They do not block the page load and will not negatively impact your Core Web Vitals or Google PageSpeed scores.
Does the UTM Engine work with Elementor?
Yes. The v6.0 UTM Persistence Engine uses a global capture-phase interceptor. Even if Elementor or other page builders use Javascript to hijack button clicks, our engine forces your UTMs and Ad IDs into the URL the millisecond before the browser navigates away.
更新日志:
- Major Upgrade: Rebuilt UTM & Click ID Persistence Engine (v6.0) to bypass Elementor page-builder redirects.
- Feature: High-Intent events now dual-route directly to Google Analytics 4 (
gtagglobal bridge). - Feature: Added extended engagement triggers (Time on Site: 3 Min, 5 Min & PageViews: 4, 5).
- Feature: Added new high-value composite events (2Mins + 2PV, 3Mins + 3PV).
- Feature: Advanced ViewContent dynamic data injection (passes exact price, currency, category, and IDs for Dynamic Ads).
- Fix: Universal Click Interceptor deployed for WooCommerce Add-To-Cart buttons (captures AJAX and custom Elementor clicks).
- UI: Rebuilt dashboard with a cleaner, color-coded, tabbed interface and unified "Pro" badges.
- UI: Added 1-Click Copy buttons to Catalog Feed URLs.
- Update: Moved permalink flush warning and added explicit
custom_label_0andcustom_label_1SEO mapping instructions to the dashboard.
- Initial stable release of the unified tracking and feed engine.