Images carry more than pixels. Cameras embed GPS coordinates and device details, editors embed XMP and IPTC blocks, and AI image tools embed provenance records such as C2PA Content Credentials. None of it is needed to display the image, all of it adds weight, and some of it is personal data you may not want to publish.
This plugin removes that metadata from images you own:
- C2PA Content Credentials and JUMBF (JPEG APP11, PNG caBX, WebP C2PA)
- XMP, including the IPTC "trainedAlgorithmicMedia" AI source flag
- EXIF and IPTC/Photoshop blocks
- PNG text chunks (Stable Diffusion prompts, ComfyUI workflows, Adobe XMP)
- JPEG comments
JPEG, PNG, WebP and AVIF are rewritten at the byte level, so pixels are never re-encoded and quality is untouched. Other formats fall back to Imagick when it is installed.
Runs automatically on upload (original, scaled original and every thumbnail size). For the existing library, Media > WDF AI Metadata Remover gives you a two-step flow: scan everything first (read-only) and get a report of which images carry which metadata, then clean per image or everything flagged in one click. There is also a per-image "Strip AI metadata" row action, a media list column showing scan and clean status, and WP-CLI commands.