Yoast SEO: The #1 WordPress SEO Plugin
Yoast SEO helps your WordPress site grow by making SEO clear, actionable, and fast. With real-time feedback, built-in guidance, and AI tools in our Premium plans, you don’t have to be an expert to get more traffic and better content performance.
Whether you’re publishing your first post or managing a high-traffic site, Yoast gives you the tools to improve visibility and reach the right audience.
Yoast SEO is
free to install and includes all the essential tools to improve your content. Upgrade only if and when you need more.
As of July 2025, we’ve updated our pricing and packaging, so you’re seeing the most current plans and features. You’ll find all the extensive benefits of our
Yoast SEO Premium plugin and our
Yoast WooCommerce SEO plan for merchants below.
https://www.youtube.com/watch?v=BtqZ7EnfX1M
Built-in SEO tools to grow your traffic
Real-time SEO feedback while you write
Yoast checks your content as you type and shows exactly what to improve for better rankings and readability. Right inside your editor, you get clear, immediate guidance on everything from keyword use to structure.
Live snippet editor for better search visibility
With editable SEO titles and meta descriptions, you can control your page’s appearance in search results. The live preview helps you create snippets that drive clicks and attract the right traffic.
Automatic structured data for rich results
Yoast adds schema markup behind the scenes, so search engines understand your pages and can display rich results, without you touching a line of code.
SEO-friendly sitemaps and breadcrumbs
With automatically generated XML sitemaps and breadcrumbs, your site is easier to crawl and navigate, improving the experience for both users and search engines.
Readability checks that keep users engaged
Clear content keeps readers on the page and reduces bounce. Yoast helps you simplify your writing, improve flow, and make your message easier to understand while supporting SEO.
Works with the tools you already use
Yoast SEO integrates with the WordPress Block Editor, Classic Editor, Elementor, and WooCommerce. That means you can optimize pages, posts, and products without switching tools or slowing down your workflow.
Works with your favorite WordPress tools
- Elementor – Optimize content visually without leaving the builder
- WooCommerce – Improve product and category SEO with schema and snippet tools
- Semrush – Research keywords inside your post editor
- Wincher – Track keyword rankings to monitor performance
Yoast SEO Premium - updated July 2025
All the value of Yoast SEO
plus:
Real-time SEO guidance and built-in
AI features for teams that want to improve visibility without needing deep SEO expertise.
Yoast SEO Premium is built for in-house marketing teams, entrepreneurs, and content creators who rely on content-driven channels to grow. It gives you smart, practical tools that help you edit and publish with confidence.
Optimize content for up to five keyphrases per page, generate SEO-friendly titles and descriptions using AI, and get real-time suggestions as you write. Yoast helps you meet SEO standards effortlessly.
Premium features like the Redirect Manager, Internal Linking suggestions, and Social Previews streamline content maintenance and strengthen your site’s structure. Guided SEO Workouts help your team tackle tasks like improving internal links or updating outdated content, without feeling overwhelmed.
Also included with Premium - from July 2025:
- News SEO - Ensure your news content is discovered quickly with automatic structured data and XML News sitemaps
- Local SEO - Make your business more visible in local search with custom location pages, local schema, and map integrations
- Video SEO - Get your videos indexed and enhanced with rich results like thumbnails and timestamps, no coding needed
- One seat for the new Yoast SEO Google Docs Add-on - Optimize content directly in Docs with real-time SEO analysis, then export in WordPress-ready format.
AI tools are built in, with no extra cost or logins. Whether generating metadata or optimizing content, your team can move faster and stay consistent.
With
24/7 premium support and intuitive tools, Yoast SEO Premium helps you turn content into results. Boost your organic visibility, drive relevant traffic, and grow your brand online, all without needing to be an SEO expert.
Yoast WooCommerce SEO
All the value of Yoast SEO Premium
plus:
Better product visibility. Smarter SEO for online stores. Built-in tools to help you stand out in search, without the technical complexity.
Yoast WooCommerce SEO combines all the power of Yoast SEO Premium with advanced tools made specifically for WooCommerce. It’s designed for e-commerce managers, DTC brands, and independent sellers who want their products to show up clearly in Google, drive more clicks, and convert more customers, without doing everything manually.
The plugin automatically adds rich, structured data to your product pages so Google can display key details like price, availability, and reviews. You also get a custom WooCommerce XML sitemap that includes what matters and skips what doesn’t, helping search engines crawl your store more efficiently.
Built-in content analysis checks for key e-commerce elements like image alt tags, product identifiers, and short descriptions. AI tools generate SEO-friendly titles and descriptions for your product and category pages, saving time while boosting performance.
Everything is designed to work with your existing WooCommerce setup, no technical skills required. Yoast WooCommerce SEO helps your products get found, look better in search results, and drive more traffic, all while saving you hours of manual optimization.
Bug reports
Find a bug in Yoast SEO? We welcome your bug reports! Please report bugs in the WordPress SEO
repository on GitHub. Note that GitHub is not a support forum but an efficient platform for addressing and resolving issues efficiently.
There's more to learn about SEO
For a comprehensive resource on search engine optimization and Yoast SEO, please explore our
website, which is rich with insights and inspiration. Seek guidance in our extensively curated help center, designed to help you provide the knowledge to optimize your website effectively.
Starting with Yoast SEO consists of just two steps: installing and setting up the plugin. Yoast SEO is designed to work with your site’s specific needs, so don’t forget to go through the Yoast SEO first-time configuration as explained in the ‘after activation’ step! For the most up-to-date guidance on how to install Yoast SEO products,
please visit our help center.
25.5
Release date: 2025-07-15
Yoast SEO 25.5 brings more enhancements and bugfixes.
Find more information about our software releases and updates here.
Enhancements
- Enhances the UX of the llms.txt feature by informing users about potential issues with generating the file via Yoast’s alert center.
- Changes post lists in the llms.txt file to use canonical URLs.
Bugfixes
- Fixes a bug where a request limit warning would be shown in the Semrush related keyphrases when no warning was applicable.
Other
- Adds an announcement for the Google Docs add-on.
- Changes the
Upgrades
page to a Plans
page.
- Removes redundant flushing of cache groups when incoming links for posts change.
25.4
Release date: 2025-07-01
Yoast SEO 25.4 brings more enhancements and bugfixes.
Find more information about our software releases and updates here.
Enhancements
- Adds descriptions for the posts listed in the llms.txt file, using their excerpts when those are explicitly set.
- Adds support for preventing specifically
noindex
ed posts from getting into the llms.txt file.
- Changes one of the feedback texts for the text length assessment to be consistent with the others.
- Improves support for non-english characters in llms.txt, for servers that don't serve .txt files in UTF-8.
- Improves the feedback of the competing links assessment by making it clearer.
- Makes the assessments single title and competing links available from the get-go in the SEO analysis.
- Prioritizes cornerstone content for the posts lists in the llms.txt file.
- Renames the link keyphrase assessment to competing links.
Bugfixes
- Fixes a bug where the llmst.txt file wouldn't be able to be generated in wp.com.
Other
- Improves the internal engine that creates the post lists in the llms.txt file for a more efficient and lighter generation.
- Improves the translatability of the feedback strings for the text length assessment.
- Introduces the
wpseo_llmstxt_filesystem_path
filter that allows editing the file path of the llmst.txt file, to help users in servers with filesystem restrictions.
Earlier versions
For the changelog of earlier versions, please refer to
the changelog on yoast.com.