Product Feed Manager for WooCommerce – Sell on Google Merchant Center & Shopping

Because it’s built for Google Merchant Center from the ground up: full Google feed types, precise attribute mapping and edit rules, robust filters, scheduled updates, and hooks for developers. It scales from small stores to very large catalogs without slowing your site. Pro tip: Map identifiers (brand/gtin/mpn) early to reduce disapprovals and speed approvals.

It reads your WooCommerce product data, maps it to Google’s attributes, and generates a compliant XML feed URL. The plugin refreshes the feed on a schedule, and Google Merchant Center fetches it automatically via Scheduled fetch.

1. Update WordPress, WooCommerce, theme, and other plugins. 2) Check PHP/MySQL versions and memory limits. 3) Deactivate/reactivate; if needed reinstall (settings are preserved). 4) Review our docs; then contact support with details if needed.

If you’re comparing the best WooCommerce feed plugin, pick one focused on Google: all key GMC feed types (Primary, Supplemental, Promotions, Local Inventory, Manufacturer Center, Dynamic Remarketing, Product Ratings), advanced attribute mapping and filters, scheduled updates, and proven large‑catalog performance. Pro tip: Exclude low‑margin or low‑stock items with filters to improve ROAS.

Here’s how to create a WooCommerce product feed in 3 steps:

1. Go to Product Feeds → Add New → choose Google Product Feed, set target country and language.
2. Map required attributes (id, title, description, link, image_link, price, availability, condition) and recommended ones (brand, gtin, mpn). Add rules/filters if needed.
3. Click Generate and copy the feed URL. Pro tip: Add UTM parameters so GMC traffic is cleanly attributed in GA/GAds.

Yes. Variable products and variations are supported. You can map custom meta (including ACF) and send identifiers (brand/gtin/mpn) using WooCommerce’s identifier fields in the selector.

For Google Shopping, choose a plugin built around Google’s specs and workflows: complete Google feed types, powerful edit rules, scheduled updates, and performance for large catalogs. Free covers Google essentials; Pro adds unlimited products per feed and multilingual/multi‑channel options.

Free: All Google essentials with a limit of 100 products per feed. Pro: Unlimited products per feed, advanced filtering, multilingual support (WPML/Polylang/TranslatePress), and more channels (Amazon, eBay, Facebook, Instagram, Etsy, Pinterest, etc.). Pro tip: Upgrade before you exceed the free cap to keep Diagnostics consistent across SKUs.

Yes! Automatic sync is our core feature. The plugin refreshes the feed URL on a schedule; in Google Merchant Center use Products → Feeds → (+) → Scheduled fetch to pull the latest version automatically. Pro tip: On low‑traffic sites, set a real server cron alongside WP‑Cron for maximum reliability.

1. Create and Generate your Google feed in the plugin → copy the feed URL.
2. In Google Merchant Center: Products → Feeds → (+), pick country/language, choose Scheduled fetch, paste URL, set frequency/time, save.
3. Verify and claim your website; configure shipping (and tax where applicable).
4. After the first fetch, check Diagnostics and adjust mapping/rules to resolve warnings. Pro tip: Fix identifiers, price/availability, and category mapping first—these drive the biggest approval wins.

Start with the next steps when you have any issues with your installation and plugin. First make sure you have all your plugins, theme, and WordPress updated to the latest version. Follow WooCommerce requirements as a minimum for the use of our plugin. PHP 5.6 or greater MySQL 5.6 or greater WP Memory limit of 256 MB or higher for larger shops (Up to 2Gig) If you have all of that sorted please follow the next steps before contacting us. Are you still experiencing issues with our plugin? Follow these steps before contacting us:

1. Check out our Documentation
2. Deactivate and re-activate the plugin, it might solve the issue;
3. In case de- & reactivating the plugin doesn't solve the problem, remove the plugin and reinstall it (do not worry, you will not lose your current project settings and product feeds);
4. Still experiencing issues? Send in a support request, we are happy to get you up and running.