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We provide features that help with search engine optimization, including access to the xml sitemap made by WordPress, and are 301 redirect editor, that's very easy to use! Why would you need a 301 redirect editor? Say you write a post or page, but it gets renamed, well, now you can simply type in the old name with a space and then the new name like shown below and it will take users that go to the old one to the new one. This will help lower your bounce traffic where you lose customers for sure, because no one likes error 404s!